Answer each one honestly with yes or no. Every no is a fix, and most of them are small.
On a phone
- 1. Open it on mobile data, not wifi. Does the first screen show what you sell within a few seconds?
- 2. Can you read the text without zooming, and tap every button with a thumb?
- 3. Are your hours, address and phone number on the home page, and do they match Google Maps?
- 4. Does tapping your phone number start a call, and your address open directions?
Get the other eight
Leave your email and the rest of the checklist opens right here. You will also get one short note a month; unsubscribe any time.
Finding and buying
- 5. Can someone see your main ranges and a price guide without calling you?
- 6. Can they order, or ask you to hold an item, outside opening hours?
- 7. Is it clear how delivery, click and collect, and returns work?
- 8. If they have a question at ten at night, is there a way to ask it and get an answer?
Being found
- 9. Search Google for what you sell plus your suburb. Do you appear, on the map or in the results?
- 10. Is your Google Business Profile complete, with photos, categories, hours and replies to reviews?
- 11. If many customers speak Chinese, is there a real Chinese version, not just a translate button?
- 12. Do you know how many people visited last month, and how many of them called, ordered or messaged?
Every no is a fix. Rather not check it yourself? Book a free shop visit: we come to your shop, go through the list with you on your own phone, and leave you the three fixes we would do first, in writing.